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SPEAKER 2
Okay, I'm going to guide you through how to create your first lead magnet. Now, you could do something bigger, you could do something smaller, but I'm going to walk you through the template that I've made for you that you can use as a lead magnet. You can also use it as a really powerful blog post.
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If you're using LinkedIn, you can upload it as a document and it'll be a carousel post is what they call it. But the lead magnet itself is going to be five things every customer needs to know about your niche to avoid a certain problem. Okay. So the first thing we're going to do, this is in Canva.
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I'm going to go ahead and select the text and just paste it into a word doc here. So that way. I can come up with my own title, and I could do it in Canva, but I just want to be able to play around a little bit more with this list before I start designing it.

Create Your First Lead Magnet DEMONSTRATION

SIMPLE ONLINE BUSINESS COURSE | 5.4 P - Package Your Knowledge Into Lead Magnets Pt. 4

Action Step

Let’s create your first lead magnet.

Your topic is going to be:

“The Top 5 Things Every [Insert Customer] Needs to Know About [Insert Niche] to Avoid [Problem or Fear They Face]”

Brainstorm for a moment, then fill in the blanks below.

The Top 5 Things Every ______________________________________

Needs to Know About ________________________________________

to Avoid ___________________________________________________

EXAMPLE: The Top 5 Things Every New Independent Adjuster Needs to Know About Our Industry to Avoid the Unemployment Line.

EXAMPLE: The Top 5 Things Every Busy Dad Needs to Know About Starting an Online Business to Avoid Missing Soccer Practice.

I’ve created a Canva Template for you to use in the SIMPLE Online Business Starter Kit.

Just swap my name and information for yours and plug in your five things.

Once you’re done, email me a copy at Chris@Chris-Stanley.com.

I can’t wait to see your lead magnet.

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